Exploring Growth Potential of RTE & RTC Meals in India
Today’s frenetic pace of modern life has been characterized by an increasing working population, higher disposable income, work-from-home arrangements, and rising nuclear families. With the increasing working population across the globe, people have time constraints due to their busy schedules. Keeping the needs of modern consumers in mind, the food industry has been witnessing a significant rise in the segment of ready-to-eat (RTE) and ready-to-cook (RTC) convenience foods. Thanks to RTE and RTC food options that need minimal ingredients and time for consumption/cooking, many people are opting for this new era of culinary convenience.
Segmentation of the Market
The frozen and shelf-stable categories broadly divide the RTE and RTC meal industry. In India, this market will grow significantly between 2021 and 2026, with a predicted growth of $751.43 million, according to Technavio’s most recent market analysis. During this time, the