Lifelong Lifestyles, founded by Diarmuid Horan, specializes in lifestyle coaching, focusing on health, wellness, and fitness. The business offers evidence-based behavior change services to help clients achieve their fitness and wellness goals. Diarmuid assists in exploring actions and views toward nutrition, exercise, sleep, and stress, identifying obstacles, and building practical strategies for positive lifestyle changes. The aim is to equip clients with the knowledge, motivation, and skills needed for a consistent and confident approach to health and fitness.

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